The first customers are people, not a channel
Name ten buyers you can contact this month. A social account is not a list. A foreign client is a VAT question before it is a logo on the site.
1 min · Checked: October 27, 2026
This is a StartCG summary, not legal, tax, or investment advice. Confirm fees, forms and deadlines on the official page before you act.
Make the list boring
Name, place, what they buy today, and how you will reach them without an ad. Ten is enough to learn. A hundred is a wish. If the list is all friends, go back to the conversations with people who already pay for the problem.
Local and foreign are different sales
A buyer in Montenegro can meet you. A buyer abroad may want a contract, a currency, and a VAT treatment you have not decided. Do not put a foreign flag on the site and then discover the first invoice is the VAT decision. Read that article with the accountant first.
The registry does not find them
The business portal registers the company. It does not send clients. The activity you file should still match the list, so the thing you are allowed to invoice is the thing these ten might buy.
If this summary and an official page disagree, follow the official page.
Official pages
More in this topic
- Write the offer in the client’s wordsWhat they get, when, and what they pay. A category name is not an offer. The activity on the certificate should still recognise it.
- A price you can explain out loudTime, what you pay others, and what the client compares you with. VAT is a separate line you do not guess. A margin copied from a blog is not a price.